The 2019 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2019 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Koenig Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Olympic Penninsula Humane Society
Sequim School District
Sequim School District
Rotary International
Olympic Medical Center

 Subaru Love Promise Heart

Love Promise Stories from Koenig Subaru

Subaru and Koenig Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Koenig Subaru Loves to Care for Cancer Patients  –  Katie J

When someone we love is diagnosed with cancer it has the potential to change our life forever. This is something Michael Koenig came to realize after his father passed away from blood cancer. It is in memory of his father that Michael Koenig of Koenig Subaru contributes in the Subaru Loves to Care campaign at Olympic Medical Cancer Center in Sequim, Washington. Director Dean Putt and Patient Navigator Mikel Townsley of Olympic Medical Cancer Center accepted 100 care packages to be distributed to patients currently going through treatment. With the facility being located in a remote town on the Olympic Peninsula, the care packages provide an extra touch of compassion and support from the surrounding community. During the care package delivery Michael Koenig and representatives from the Leukemia & Lymphoma Society were invited to meet some of the patients that would be receiving care packages during their infusion treatments. Roberta Loushin would spend several hours in treatment and was happy to have her niece join her for the day. Roberta took the blanket to wrap around her legs and read a message of hope that put a smile on her face. It was at this time that the impact of Subaru Loves to Care was felt by all, through a simple action of gifting someone a blanket and positive message. Roberta, and thousands of patients just like her, have a long and hard battle ahead of them. Subaru has gone the extra mile to show cancer patients that they are not alone and have the support of their community. Thank you Subaru for your commitment and care!

Subaru and NWF Love the Earth!  –  Lili R

The second graders at Helen Haller Elementary have enjoyed adding new plants to the garden and growing some plants from seed pods to draw pollinators to our garden. Thanks Subaru for partnering with schools to give back to the earth.

Koenig Subaru Contributes to the Humane Society  –  Mary Beth W

Bill Koenig Jr. of Koenig Subaru recently presented a check to the Olympic Peninsula Humane Society for $18,000 from the most recent Share the Love promotion. The check was presented at the society's Meowgaritas and Mutts dinner and auction. Pictured from left are Linda Crow, Board President, Bill Koenig Jr., Koenig Subaru and Mary Beth Wegener, OPHS Executive Director. Koenig Subaru has selected OPHS as a recipient of Share the Love proceeds for the last several years. Thank you, Bill Koenig and Koenig Subaru!

Port Angeles Subaru Dealer Gives Back  –  Danette G

Bill Koenig Jr, at Koenig Subaru in Port Angeles, WA. recently shared his love of animals by generously gifting Peninsula Friends of Animals with a check for $500. He has also participated in an adoptions promotion which resulted in forever homes for some of our loving cat rescues. It is gratifying to have a local business with a heart and love promise that supports our rescue and spay/neuter mission. Danette Grady Executive Director

Be a Butterfly Hero  –  Leigh K

Koenig Subaru had a presentation to the first grade class at Grey Wolf Elementary on how they can help the monarch butterfly and other pollinators. Each student was presented a package containing a Ranger Rick wildlife notebook and a seed package. the students where then given a milk container with dirt and they then planted their seeds, watered and put them in the window to watch them grow. At the end of the school year each student will be able to take their plant home to plant in their yard.

Koenig Subaru Adopts Greywolf School 1st graders  –  Donna H

This school year Koenig Subaru adopted the 1st graders at Greywolf elementary in Sequim. Each child received a book and back pack plus play ground equipment including jump ropes, footballs, soccer balls and play ground balls. The teachers received essential materials to help in the classroom

Jammin In the Park  –  Steve Z

On September 5th Koenig Subaru sponsored the first annual JAMMIN IN THE PARK and opening of the new water front In conjuction with Nor-Wester Rotary. Events included live bands, a kids zone, beer garden and information booths with Clallam county land trust, Port Angeles Food Bank, Friends of the Library, Fiero Marine life center, Olympic Peninsula Humane Society and the Port Angeles Dog Park

Koenig Subaru Loves the Earth  –  Jessica H

Koenig Subaru Employees assisted Members of the Port Angeles Food Bank and Clallam County Workers with their Annual DUMP DAYS event. For this 1 day event 762 visitors donated over $8000.00 to the Food Bank Cause and dropped off over 260 tons of waste.

Koenig Subaru supports Olympic Peninsula Humane Society  –  Mary Beth W

This organization is in the process of raising funds for a new facility. Their current facility is 50 plus years old and in need of severe repairs just to maintain its daily operation. Koenig Subaru has supported this organization for years including employees being past board members. We are excited about helping them with their dream completing this well needed facility with a donation in excess of $6000.00.

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